LinkedIn’s High Startups of 2021 spotlights the enterprise knowledge stack

Startups are capitalizing on the rising gaps throughout enterprise knowledge stacks because the stresses of preserving clients loyal, preserving infrastructure safe, and preserving digital groups collaborative pressure speedy change all through the {industry}. Sixty p.c of LinkedIn’s High Startups of 2021 see enterprises as the important thing to the longer term.

4 of the highest 10 startups of 2021 give attention to enhancing the way forward for enterprise work, together with Gong (No. 2), Attentive (No. 7), Outreach (No. 9), and MikMak (No. 10). Startups concentrating on enhancing the way in which enterprises work embody GitLab (No. 20); Scale AI (No. 29); activity administration platform ClickUp (No. 42); electronic mail platform supplier Superhuman (No. 44); and SaaS startup Innovaccer (No. 46), who’s creating unified well being care knowledge. LinkedIn says almost all honorees are hiring now, and greater than half of the out there jobs are for distant roles. Among the many prime 50 startups, Attentive is a pacesetter in distant hiring. All through the previous 18 months, its remote-first workforce has grown 375% from 200 workers to greater than 950.

Cybersecurity startups present momentum

4 of the top-ranked startups are concentrating on safety and cybersecurity. OneTrust (No. 49) and Rubrik (No. 40) are two startups price watching as the businesses’ tempo and scale of innovation outline the markets by which they compete. OneTrust has raised a complete of $920 million in funding at a $5.3 billion valuation from Perception Companions, Coatue, TCV, SoftBank Imaginative and prescient Fund 2, and Franklin Templeton. Rubrik is a frontrunner in Zero Trust Data Management, one of many fastest-growing and most in-demand areas of enterprise cybersecurity. In August 2021, Microsoft announced it had invested in Rubrik to offer Microsoft Azure Cloud accounts with new functions and providers to defend against ransomware attacks. Microsoft and Rubrik at the moment share 2,000 clients.

Samsara (No. 15) is a frontrunner in industrial IoT whose portfolio of web of issues (IoT) options combines {hardware}, software program, and cloud expertise to carry real-time visibility, analytics, and AI to its operations. The corporate at the moment has 20,000 clients throughout a number of industries. Samsara can also be recognized for its AI-enabled security enterprise that gives 24/7 real-time monitoring, visibility, and management of development websites and industry-leading car telematics. Verkada (No. 16) is a cloud-managed enterprise constructing safety chief whose platform gives real-time video knowledge streams built-in into enterprise cybersecurity techniques. Verkada’s APIs give clients the pliability of integrating with Okta, Splunk, and PagerDuty techniques. APIs additionally present integration that permits crucial notifications into clients’ SIEM platform of alternative.

LinkedIn’s prime 10 startups of 2021

The methodology for choosing the highest LinkedIn startups of 2021 is predicated on employment progress, engagement with the corporate and its workers, job curiosity, and the flexibility to draw expertise from corporations on LinkedIn’s 2021 Top Companies list. LinkedIn analyzed startups’ exercise between July 1, 2020 and June 30, 2021 utilizing its inner methodology. An organization have to be unbiased and privately held, be not more than seven years previous, have not less than 50 workers, be headquartered within the U.S., and have a minimal of 15% worker progress over the yearlong interval. LinkedIn’s prime 10 startup evaluation is fueled by unique firm knowledge mapping of the skilled panorama carried out by LinkedIn’s International Information workforce.

Introduced under are LinkedIn’s prime 10 startups of 2021:

1. Better.com – Specializing in the necessity for accessible house possession, Higher.com funds over $4 billion in mortgages a month. After the corporate employed hospitality staff who have been laid off in 2020, it plans to rent not less than 2,000 Google Profession Certificates graduates over the subsequent three years.
2. Gong – Newcomer Gong helps companies profit from its gross sales pipeline and maximize buyer retention. Greater than 2,000 revolutionary corporations like Paychex, PayPal, HubSpot, LinkedIn, MuleSoft, Shopify, Slack, SproutSocial, Twilio, and Zillow belief Gong to energy buyer interactions and relationships. Gong just lately introduced that no workers should be bodily current within the workplace till August 2022 and that it’s going to have each full-time distant and hybrid roles any more.
3. Glossier – The direct-to-consumer magnificence firm returns after making the 2019 record. Following an $80 million funding spherical in July, the corporate plans to return to bodily retail globally this 12 months whereas preserving workers wholesome with packages like “psychological escape days.”
4. Discord – Making its debut on this 12 months’s record, Discord morphed from a gaming chat app to mainstream with greater than 150 million month-to-month customers. The corporate is at the moment targeted on hiring for software program growth roles to hitch its “location-agnostic” firm.
5. Brex – Climbing from No. 14 on final 12 months’s record, the remote-first, all-in-one finance platform for companies raised greater than $940 million in enterprise capital and has grown to 600+ workers with small workplace hubs in San Francisco, New York, and Salt Lake Metropolis.
6. Clubhouse – One other newcomer to the record, the audio-based social app lets folks stream freely by means of chat rooms with podcast-style conversations, panel discussions, and networking alternatives.
7. Attentive – Shifting up one spot from final 12 months, the text-based advertising options agency introduced a sequence E funding in March 2021 backed by main enterprise companies. Attentive has greater than 70 open remote positions on LinkedIn right this moment and is among the fast-growing startups when it comes to headcount amongst this 12 months’s prime 50.
8. Youth to the People – The cosmetics startup, additionally new to this 12 months’s record, creates consciously sourced skincare merchandise with vegan and nutrient-dense premium superfood blends.
9. Outreach – Making its second look within the prime 10, the gross sales engagement platform manages enterprise interactions throughout electronic mail, voice, and social, leveraging machine studying to extend productiveness and generate gross sales alternatives.
10. MikMak – New to this 12 months’s record, the ecommerce acceleration platform helps multi-channel manufacturers with direct-to-consumer advertising. It really works with prime manufacturers like Calvin Klein, L’Oréal, Hershey’s, and Colgate.

Enterprise-focused startups will scale up with distant work

Nearly all of open positions throughout LinkedIn’s prime 50 startups of 2021 are digital. Attracting the fitting expertise on the proper time is important for the businesses to scale. These rising star corporations don’t have time to waste debating whether or not somebody will work just about or in an workplace. Given the tempo many corporations are hiring at right this moment, these prime 50 startups moved previous the distant versus in-office debate greater than a 12 months in the past. Remote work groups are proving they’ll ship outcomes. Closing the gaps in enterprise knowledge stacks by fixing buyer loyalty, cybersecurity, and workforce collaboration issues requires nothing much less.